Quality lobster at premium prices

European Lobster

Homarus gammarus, known as the European lobster, is a species of clawed lobster from the eastern Atlantic OceanMediterranean Sea and parts of the Black Sea. It is closely related to the American lobsterH. americanus. It may grow to a length of 60 cm (24 in) and a mass of 6 kilograms (13 lb), and bears a conspicuous pair of claws. In life the lobsters are blue, only becoming «lobster red» on cooking. Mating occurs in the summer, producing eggs which are carried by the females for up to a year before hatching into planktonic larvaeHomarus gammarus is a highly esteemed food.

Wikipedia

LOBSTER – A LONG TRADITION IN NORWAY

Historically, during the 1600’s, lobster was considered as food for the poor and often referred to as «sea rat». The Dutch benefitted greatly from this attitude when the fishermen just wanted to get rid of their unwanted catch. However, it didn’t take long before the fishermen changed their views on the lobster. From the early 1800’s and all the way up to the 1960’s there was a substantial lobster fishery taking place along the Norwegian coast. Unfortunately, it was not sustainable and resulted in a collapse of the fishery. The last fifty years the lobster has been threatened by extinction.

PLATE-SIZE LOBSTERS

Plate-size lobsters (20 cm – 250 g) is a brand new product in the sea food market. It’s smaller than the minimum legal size for wild catch and is therefore a unique product. Plate-size lobster can be used as both entre and main dish. Plate-size lobsters from Norwegian Lobster Farm is a premium product targeted at the culinary market.

Market growth

The primary market for our product is high-end customers world-wide. There is a global market gap for European lobster resulting in high prices in all market segments. Supply continues to be low, and wild caught lobsters are only available in Norway in October and November. Our product is supplied continuously all year-round, with consistant size and quality. Portion sized lobster is an offering unique to Norwegian Lobster Farm.

Norwegian Lobster Farm